I've just come across a new and intriguing word...intrapreneurship! I'd never heard of this word before a Sustainable Brands Article. The wikipedia definition is "the act of behaving like an entrepreneur, except within a large organization rather than a market as a whole."
Interesting concept. I think it embodies the most admirable trait of the executives I most admire. An innovative spirit for risky projects. These projects usually contribute to a highly genuine CSR campaign - the most successful type.
Here's a great example of one I read today...a Grist post - A Wisconsin hospital is powered by beer and cheese. - what a great story!
I hope I can be like this one day when I'm a Corporate Sustainability Officer :)
Showing posts with label innovation. Show all posts
Showing posts with label innovation. Show all posts
Monday, May 21, 2012
Tuesday, January 11, 2011
Welcome!
Welcome to "The Green"! I'll be posting short articles on interesting videos, movies, and projects relating to environmental issues, along with some longer self-researched pieces. I hope this will be a place where everyone can see the exciting and innovative things going on in the environmentally-conscious community!
About Me:
I have been interested in the environment, and science in general, since a very young age. Stimulated by some amazing elementary school teachers, a vacation to the Galapagos Islands, and an obsession with the National Geographic Channel, I have been researching the environment and greening my house, home, school, and friends for as long as I can remember.
About Me:
I have been interested in the environment, and science in general, since a very young age. Stimulated by some amazing elementary school teachers, a vacation to the Galapagos Islands, and an obsession with the National Geographic Channel, I have been researching the environment and greening my house, home, school, and friends for as long as I can remember.
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